台荷成長講座來到了第三場! 台荷加速器的宗旨之一便是將資源廣發，期望能造福更多的創業家夥伴，讓大家不用掏荷包也可以收穫滿滿!

在過去的幾十年裡，國際品牌戰略家Nelson一直在開發致勝策略，並在財富100強公司、領先的亞洲公司，SEM和新創企業中創建和打造世界領先品牌。 現在，他正在世界各地分享他的經驗。

It has come to the 3rd session of Tiger Growth Forum! One of Tiger Accelerator's goal is to share the resources with all the entrepreneurs/partners. Over the last decades Nelson has been developing winning strategies, creating and building world leading brands in fortune 100 companies, leading Asian corporations, SEM.

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講座資訊

| 日期 Date：2019/04/16

| 時間 Time：16:00-18:00

| 地點 Location：國立臺北科技大學億光大樓4樓會議室

      National Taipei University of Technology, Everlight Building 4th floor

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講座大綱

• 策略傳播發展的基礎

• 如何分析及找到與對手競爭的獨特方式

• 產品、服務及品牌形象化的要點

• 如何用日常生活中的智慧型及實用型工具征服消費者和客戶的心

| Outline:

•  Fundamentals of strategic communication development

•  How to analyze and find unique claims compared to competition

•  Must do essentials for visualizing your product, service or brand

•  How to conquer the hearts of consumers and customers with smart and practical tools that you can use daily

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